Of course, there are a variety of ways, as there are in all segments. Some retailers of shoes to come once a week with a double half-column splurge on shoes, with a dozen or twenty items. Some believe that the presentation of a leader every day is depicted with a clean and precise cut of the shoe and a full description PORTS its merits and its price is capers. Some announce three times a week, a few times a week, just weeks after the idea, and then a four or five times higher in the coming years with a proclamation of good size on multiple lines.
In my experience, I found the idea of advertising in the skin of a disc is excellent. The average shoe store can not afford to do much advertising and department stores in other lines, but there's no reason it can not advertise his constant and profitable. A place in the local paper every day about four centimeters is not extravagant spending for a pair of shoes are concerned, where competition is very hot and the shoes large enough population of the city. The display should always be changed after each story was a new shoe deal in an interesting way to tell, or the value of an old shoe bomb on a new form.
Take in the Sunday ads, for example, patent leather shoes for men, diversity sewn by hand. Take a glass, you write a line or two to catch, then pass your description of this shoe in particular. See the name of the shoe and the price you leave the rest of the body, or picas nonpareil lowercase letters are written. Do you have a paragraph at the bottom, about an inch deep, made of agate, generally speaking, over the entire field, the universal meanness in the price, etc.
Monday ', come with another story of another shoe. Suppose that there is a woman in leather Dongola on the button on the shoe. They have the same idea on the set-up and the general layout prevail here, as in the display yesterday. Tuesday we can talk about cycling shoes for men, and so on throughout the week, so your readers fresh ads every day on fresh topics. If you can not get a buyer on Monday, the display, you can try on Thursday. Subject to any event with a series of ads on each shoe, you probably want a week almost every shoe, and this type of advertising, so smart and always continued, with occasional crazy cover of "selling" the time you put on the market of many. Tweet
ไม่มีความคิดเห็น:
แสดงความคิดเห็น